February 15, 2018
SunBug Solar is proud to announce that we are now a Certified B Corporation. In so doing, SunBug joins the global movement of people using business as a force for good. B Corps are important because they inspire all businesses to compete not only to be the best in the world, but to be the best for the world.
Andrea Mitter-Burke, Director of Operations and Co-Owner at SunBug, is passionate about the mission and ramifications of becoming a B Corp. “I appreciate the holistic approach that is required to become a B Corp. The process helped us re-examine all realms of our business, from the work environment to civic engagement to environmental impact. We had to evaluate our habits, our goals, our inspirations – both the good and the bad – and realign and shape them. That’s a good thing for any organization to do regularly, but the B Corp process provided a structure for us to do it thoroughly and thoughtfully.”
Mike Ozog, a System Designer and Co-Owner at SunBug, was part of the team that worked through the demanding B Corp Certification process. “To get certified as a B Corp, you must exceed stringent social and environmental standards. As a solar integrator, the core work we do everyday has a very direct and positive impact on the environment. We take it a step further through various initiatives; we set high standards regarding employee satisfaction and community involvement. We have over 15 employee co-owners, which we intend to continue increasing. We implemented policies to encourage employees to volunteer in our community and direct what charities SunBug donates to annually. Those are just a few of the many positive practices that helped us to get certified. With this framework in place, our goal now is to increase our impact every year.”
Certified B Corporations meet higher standards of social and environmental performance, transparency, and accountability. It’s like Fair Trade certification but for the whole business, not just a bag of coffee (or USDA Organic certification, but not just for a carton of milk; or LEED certification, but not just for a building). The performance standards B Corps meet are comprehensive, transparent and verified. They measure a company’s impact on all its stakeholders (e.g. workers, suppliers, community, customers and the environment).
Unlike traditional corporations, Certified B Corporations are legally required to consider the impact of their decisions not only on their shareholders, but also on their stakeholders (e.g., workers, suppliers, community, consumers, and the environment).
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